5 books on entrepreneurship that can help you

April 23rd is celebrated as Book Day, a day that exists with the aim of giving visibility to this powerful tool that allows us to set our imagination in motion, learn about the world and enhance our skills. 

As it is a day that is celebrated only once a year, we have decided to compile a list of entrepreneurship books that we are sure will be useful to both our new and experienced entrepreneurs . Here they are!

1.-The four - Scott Galloway

Amazon, Apple, Facebook (now Meta) and Google are companies that many people think they know how they got to where they are. What no one knows is that they have appealed to basic needs to propel them to where they are today. Scott Galloway uncovers the secret "DNA" of each in this must-read book. 

2.- Steal like an artist - Austin Kleon

In the digital era, if you are an entrepreneur, you will also have had the job of being creative. Being creative is not just about drawing, but "creating" in every sense of the word. Discovering your artistic side and approaching it, will help you in things like the famous design thinking, or even to develop your project if it is still in very early stages. 

Steal like an artist's main objective is to find and bring you closer to your artistic side, a soft skill that is increasingly in demand in startups. 

 3.-Pulsa update - Staya Nadella

Staya Nadella, CEO of Microsoft, discusses how we need to transform ourselves into a world with new energy, ideas and constant renewal. Sound familiar with the metaverse? This book points a bit to the future of what's happening now: artificial intelligence and mixed reality at the hands of Microsoft.

It is also a book that has room for emotions, as it expresses how empathy is and will be something so valuable in a world that is increasingly being lost.

 4.-The collaborative economy revolution - Bulchand and Merlan

The collaborative economy is one of the sectors that are growing rapidly thanks to digital platforms. 

There are several models in this sector, and it is not an easy task to define them because of how confusing it can be to try to find all the elements that surround them. 

As an example, the book presents one of the main exponents of the success of the collaborative economy, Airbnb, a company that can be found almost anywhere in the world. 

If you want to know more about the collaborative economy, its models, or even if you are interested in entering this sector that can be a bit confusing for some because of the endless possibilities it offers, we invite you to read this book. 

5.-The WTF Economy - Tim o`Reilly

Algorithms, big data and robots: these are words that years ago we would have seen in a futuristic movie, but are now part of today's society. 

With the use of technology advancing at an impressive speed, The WTF Economy points out the challenges that exist in a globalized world where Uber and Airbnb are the main examples of the changes that are occurring due to technological development.

If you are thinking of starting your own project, take note of these books that will surely help you when it comes to launching your startup. And keep an eye on our Startup School so you don't miss the next edition.