A good pitch is not just about what you say, but how you say it. From structuring your message with the STAR method, to taking care of your presence, voice and image, every detail counts.
Carín Perera shares 10 practical keys to build a story that connects with your audience. Because the best pitches don't sound like a speech, but like an authentic conversation about something that really matters.

Behind every startup that grows there is a network of experts who accompany, guide and open paths. In the second edition of ScaleUp School, promoted together with INCIBE, we present those who make this startup acceleration program possible: trainers, mentors and strategic allies who drive the real growth of the projects.

The 4th edition of W4C Startup School is now underway. The kickoff event brought together founders, mentors and collaborators to welcome eight projects that are revolutionizing the cybersecurity sector. In addition, through two live interviews with Jézer Ferreira and Carlota Escolano, we explore real stories of innovation and growth that inspire new founders to take the next step.